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Content Strategy


Content is easily the most important aspect of your website or social media page. 100% of your website, social media pages, and advertisements are made up of content. If the content you are feeding your audience is not relevant or engaging, then you will lose more customers than you gain. Putting together an effective content strategy is an integral part in creating a successful business. Through this process, we will analyze the content that has had a positive impact on your customers, and we will use this information to create new and relevant content. Our content wizards have ample experience strategizing and implementing textual and visual tools that are guaranteed to have a positive impact on users.

Ways We Use Content:

Blogs

The inclusion of a blog on your business’ website is essential for a successful marketing plan.

Blogs are used to educate existing or potential customers about your brand or business, and will help your business climb the ranks in SEO.

One of the major factors that search engines like Google take into account when ranking businesses is the inclusion of content that is relevant and up-to-date.

Video

We create your image, your vision, and your message on video. You may have heard the expression that a picture is worth 1,000 words; well, we say a Video is worth 10,000 words.

More than 100 million Internet users watch online video each day, and 90% of online shoppers say that video helps when making purchasing decisions.

The marketing videos we create for our clients increase brand awareness and create emotional connections with customers.

They’ve also proven to reduce bounce rates, boost SEO efforts, and increase sales volume.

Online Advertisements/
Pay Per Click

Advertisements and pay-per-click campaigns for your business should remain consistent with your brand narrative and speak directly to your customers.

Ads are often short and sweet, and can either rely on relevant imagery or text to get a point across.

Integrating relevant advertisement campaigns across the web will build interest in your brand and positively affect traffic and engagement.

Your Voice

We’re​ ​passionate​ ​about​ ​helping​ ​you​ ​find​ ​your​ ​creative​ ​voice.
Founded​ ​in​ ​2016,​ ​we​ ​champion unique​ ​brands​ ​and​ ​bring​ ​them​ ​into​ ​the​ ​spotlight.

We​ ​leverage​ ​your​ ​business’​ ​strengths​ ​to​ ​build strategic​ ​roadmaps,​ ​and​ ​deliver​ ​the​ ​right​ ​customers​ ​to​ ​you.
​Our​ ​team​ ​offers​ ​unparalleled creative​ ​solutions​ ​to​ ​all​ ​of​ ​our​ ​clients,​ ​and​ ​is​ ​determined​ ​to​ ​see​ ​every​ ​job​ ​through​ ​to​ ​its​ ​success.

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Southern Cross Media

Address: 903 Lake Lily Drive Suite: A322 Maitland, Florida 32751

Phone: (321) 356-5350

Email: info@southerncrossmedia.com

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